Cần Quan Tâm

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Đánh giá

• Decent Experience

  CraigB650,,13 thg 1, 2026

  - Đánh giá từ Tripadvisor

  4.00

  We went as a family (kids ages 7 and 9). We were on the first timed slot so we didnt have too many queues or bottle necks to contend with. A few of the stations get clogged up so you are best trying to seat your self next to the exit doors so you get out quicker. It was a decent experience and the main thing is that the kids enjoyed it. At the end you can go to the 4D cinema, its really enjoyable and a good end to the experience. On the way out they take group photos and try to sell these for you. However £15 for a photo and £20 for two. Ridiculously expensive and many people were not bothering. Make these £5 or £7 and you would sell much much more. Its basic business strategy :-)

• Could do so much better

  Global42431873234,,10 thg 1, 2026

  - Đánh giá từ Tripadvisor

  1.00

  Whilst we appreciate that this tour is necessarily directed to younger people, this experience as it stands is significantly lacking in terms of history associated with such a small local firm becoming world leading. The whole progression of the visit was painfully slow, and whilst appreciating we visited on a weekend when footfall was high, it is not the place to be if you suffer from claustrophobia, or have any neurodivergence, without any way to bypass any of these triggering displays. Irrespective of the aforementioned concerns, the quality of the exhibits when we did get to see them, after standing in numerous stairwells without advisement of this eventuality, and for longer than anyone would find comfortable, were very poor. The staff seemed to find the whole fiasco exasperating, which I cannot hold against them. We took the easy way out and dodged the crowds after a flagged staff member saw our plight and assisted us to the exit. It is of note that there are no accessible channels of exit for those who do not wish to get swept up in the chocolate scented cattle market that this visit felt like. We were not the only patrons at this point wanting to make a much required exit. Considering the price of entrance, this turned out to be a very pricey self funded joke! There could be so much more explored concerning the raise of Cadbury to world sales, and the amazing advancements they made in terms of workers conditions and rights. It felt like the unique selling point of the whole enterprise was missed in this horribly truncated display. The locality deserves better.

• Long queues everywhere , even off peak.

  vistaviews 2010,,5 thg 1, 2026

  - Đánh giá từ Tripadvisor

  2.00

  We came durring winter , and in term time. The tour was really disapointing overall , there was two large school groups ahead of us and this resulted in long , long , long waits at all pinch points , but also the entry times when people enter also create bottlenecks and mean that you cannot really have a good look at the displays, as other people start to crowd in and gives a feeling that have to move on to avoid getting crowded. The next queue I recall was at the tempering demo, whilst there does seem to have screens to assist, these weren't working or not getting used. Then another queue for the choclolate tasting, whilst someone was trying to interact with the crowd , it seemed just like a factory assemby line. The 4D cinema is always going to be a queue point , as its shown in batches , but its December and there was no heating for visitors, staff had a electric heater which they had to keep pressing the button to keep enabled, but nothing for visitors. Whilst we weren't going to use it , the outside playarea seemed to be fenced off. The final area and queue was the ride, which was made worse by having a main queue and a hidden additional needs queue , which seemed to get priorty over the main queue , even with a member of staff having to remind the other team that they needed to clear both sides. Having to share a car was anoying after seeing other cars get dispatched with only two occupiers (in a car for four) and also single riders, all coming from the other side. Avoid the photo booths in the gift shop, its expensive and not worth the money , if you do fall for photo booth , just get a digital versions but make sure you download them asap as the system will just delete them if you don't. To improve this venue , alot of updates are need , keeping orgainised trips away from general access days will also be a great improvment. We may revist another day to see if this was just a one off experience.

• Cadbury experience

  Nulujaya,,4 thg 1, 2026

  - Đánh giá từ Tripadvisor

  5.00

  Cadbury World was an amazing and fun-filled experience. It was very informative, interactive, and enjoyable for both adults and children. Learning about the history of Cadbury and how chocolate is made was fascinating, and the free chocolate samples along the way were a lovely bonus. The displays were engaging, the environment was clean and well organised, and the staff were friendly and helpful. It’s a perfect place for families, chocolate lovers, and anyone looking for a memorable day out. I would definitely recommend visiting.

  

• Enjoyable couple if hours for a family

  603mrsc,,3 thg 1, 2026

  - Đánh giá từ Tripadvisor

  4.00

  We visited on Jan 2nd, on what turned out to be a snowy day! This may have affected our experience. Having read reviews, I wasn't sure what to expect. It was great! We queued for around 5 mins to enter (when you receive 3 chocolate bars). It was reasonably busy and there were a few other other points when we queued for up to around 10 minutes. There were lots of interactive bits, shows, hands on use of chocolate; opportunities to watch people making/decorating and the 4D show was great. Ultimately, it was an enjoyable 2hrs for us (children ages 6, 7, 7 and 11). My only negatives: some staff were great, but younger ones tended to be tired and unenthusiastic; photos were expensive; shop was quite expensive. I bought a bag of 750g mis-shapes which ALL turned out to be strawberry creams! Not our favourite by far. I would recommend Cadbury World. We wouldn't return as we've experienced it now, but drove in the snow from Surrey without regret.

• Not as good as it used to be - go at opening to avoid long queues

  RS571,,1 thg 1, 2026

  - Đánh giá từ Tripadvisor

  3.00

  We enjoyed our time at Cadbury world but it was expensive for what it is. 3 bars of chocolate each was given at the start - buying a bag for £1.50 at the same time. We were lucky going within 1 hour of opening that the queues weren’t too bad. But I can imagine and saw at the end that it really could be quite tedious having to queue between the rooms. Some staff were energetic but many sadly weren’t. The lady going up and down in the lifts really was a case in point. To sum up it was fairly interesting but expensive for what it is. At £86 for a family of 4 and it lasting 1.5 hours (little queuing, and skipped the outside play area) it was quite pricey. I don’t expect we’ll return for many years.

  

  

  

  

  

  

• Avoid, you are paying to wait in loads of queues.

  15arir,,31 thg 12, 2025

  - Đánh giá từ Tripadvisor

  2.00

  Avoid. Do not pay loads to wait in line for at least 30 mins, at least 4 times. This was a huge disappointment. The kids were bored. This isn't a factory. It's a site with some history and some chocolatiers there. It was cool to see them working - for about 2 mins, and the rest was difficult. The tour is laid out by keeping people in queues and not moving things along well. You can't really skip too much either. It's not clear where you are in the tour and if there's much left. Waste of time and money, sadly. But hopefully this review saves someone else the time and pain of it. We came from Lego Discovery which was way more fun and kid friendly. And there's loads more to do in Birmingham that doesn't include this.

• Great fun

  849laurak,,30 thg 12, 2025

  - Đánh giá từ Tripadvisor

  5.00

  Was not looking forward to this as I thought it would be extremely boring. I was completely surprised at how fun and interactive it was, we spent 2.5hrs here and loved it. The 4d cinema was the highlight such good fun! Free chocolate bars on arrival and some chocolate tasting meant it wasn’t pushed on you to buy loads which is good when you have kids. The staff were all very friendly. Would definitely recommend.

• Sweet day out

  Kiwitjej,,30 thg 12, 2025

  - Đánh giá từ Tripadvisor

  5.00

  Brief history of chocolate, tasting of melted dairy milk, chance to play with melted chocolate and a 3d ride made it an enjoyable afternoon.

• Love your chocolate

  Ramaratnam R,,29 thg 12, 2025

  - Đánh giá từ Viator

  4.00

  History of chocolate making explained in a simple and detailed way. Visitor facilities are good and the whole process is well organised.

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